Farm Rio
1000 Árvores por dia
Farm Rio, a Brazilian fashion brand known for its vibrant aesthetics and deep commitment to sustainability, launched an ambitious initiative: planting 1,000 trees daily across Brazil’s diverse biomes. The brand needed a manifesto film to communicate this commitment and inspire collective action.
I managed, researched, and shaped the narrative to seamlessly blend Farm Rio’s visual identity with its sustainability efforts.
Role: Creative Strategy Lead, CUBOCC, São Paulo, BR.
— Pitch Management
— Comms Strategy
— Deck presentations
— Stakeholders management
